Corporates and non-profits use calendars to advance their brands. The 2012 year calendar of NGO Pratham Books has beautiful sketches, drawings, and tips that reflect their work - educating poor kids thro picture books. Mediaadds has come out with a calendar that has a fable and management message for each month. At the beginning of the year we get so many calendars that we can hang one in each of our rooms including the bathrooms! So much for branding!
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